Insights

How to use it

1. Open Insights and confirm the business and editing language.
2. Choose the add action or edit an existing item.
3. Complete the content and media fields described below.
4. Save as Draft while preparing the item; select Published when the publication requirements are met.
5. Save and review the item on the public business page when the business is publicly accessible.

Fields and behaviour

Write a title, short description and formatted content. Add descriptive alt text for the main image.

Publication date and timezone determine scheduling. Leave the date empty for immediate publication, or select a future time.

Tags support discovery. Source links and call-to-action destinations are optional.

Every field explained

Title

Write a specific public title that identifies the subject. Avoid a title consisting only of a promotion code or internal label.

Short Description

Write a useful summary for cards and discovery. Explain the subject without copying the full article into this field.

Full Content

Use headings to structure the article, lists for steps and descriptive links for references. Complete the English content before publication.

Main Image Alt Text

Describe what the main image communicates. Required English alt text is separate from the article title.

Call-to-Action Label

Write the action the customer will take, such as booking or viewing more information. The label is localized.

Main Image

Upload the image that represents this item on its card and detail view. Publishing requires a main image in this module.

Gallery Images

Use the gallery for useful additional views. Each image should add information, rather than repeat the same view.

Video URL

Enter a public video link. This is a URL field, not a video-file upload control.

Source or External URL

Use the public destination relevant to the source or redemption action shown beside this field. Check its instructions before entering a URL.

Call-to-Action URL

Enter the destination opened by the action button. Use a complete http:// or https:// address and verify that it opens the intended page.

Publication Date and Time

Choose a future publication date to schedule the Insight, or leave it empty for immediate publication when Published is saved.

Timezone

Confirm the timezone before setting dates. The same clock time in different timezones represents a different actual moment.

Status

Keep Draft while preparing content. Published requests publication and still requires all server validation rules to pass.

Before you continue

Publishing requires complete English content, English image alt text, and a main image. Archiving keeps the item stored and allows restoration to Draft.

Worked example

Example: turn a recurring customer question into a guide with a clear title, short summary, explanatory headings and an image whose alt text describes the subject. Link a relevant documentation section using its stable URL. Review the English title, summary, full content and image alt text before choosing Published.

When publication is blocked

Complete the English title, short description, content, and main-image alt text before publishing.

Add a main image before publishing.

If the error names English content, switch the workspace editing language to English and complete those fields. Re-saving the current translation alone will not satisfy that requirement.